What is the point of being a PR person for a publishing company, if you don’t bother to respond to requests for review copies?
Read MoreA lazy, useless, PR person -- generated by AI
Useless PR departments
in News & views
publicity
Getting word-of-mouth referrals
What we might call “natural” word of mouth is one thing — it has served me very well — but can we provide a helping hand?
Read MoreGood news: you can succeed as a bad writer, apparently
in News & views
According to an article in The Economist, negative publicity is fine for an unknown author. In Better to be reviled than ignored, we are informed that:
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